The Associate cover art

The Associate Reviews

1996 DVD Certificate PG.gif
  • Rated:
  • 70
  • from 963 members

After being passed up for a promotion, a female financial analyst (Whoopi Goldberg) at a prestigious Wall Street investment firm quits to set up her own operation. She soon realizes, however, that potential clients only feel comfortable investing with men. Her solution Read more

Starring Whoopi Goldberg, Dianne Wiest, Bebe Neuwirth, Lainie Kazan
Director Donald Petrie
Genres Comedy

loading loading...

  • Critics' reviews (3) of The Associate

    View all
  • 2 stars out of 5

    This comedy drama is a weak vehicle for Whoopi Goldberg, who plays a Wall Street analyst who can't move up the career ladder because she's a woman. After she has taken the rather radical action of setting up her own company with a fictitious male partner, matters are further complicated when her excuses for his absences run out and she actually has to produce the mystery man. Despite fun performances from Goldberg, Dianne Wiest and Bebe Neuwirth from Cheers, there just aren't enough jokes in Donald Petrie's film to keep the audience interested until the end credits.

    • Radio Times
  • Perhaps it was time for a male impersonation, after an overdose of other drag acts in mainstream films, but this vehicle is too ramshackle and lacking in humour to make the effort seem worthwhile.

    • Halliwell's Film Guide
  • Passed over for promotion, financial consultant Laurel Ayers (Goldberg) strikes out on her own. Prospective clients... read more on Time Out

    • Time Out
  • Most helpful members' reviews (3) of The Associate

    View all
  • 4 out of 4 people found this review helpful

    Rated - 5 stars

    CHEESY AMERICAN FEEL-GOOD AT IT'S BEST!

    Great story line - Excellent acting from Whoopi and Diane west. Although you can almost taste what is going to happen, when it happens it leaves you utterly fulfilled - good stuff!!

      • A customer from London, England
  • 3 out of 3 people found this review helpful

    Rated - 4 stars

    Woman takes on the mans world.....

    Classic film, with all the 80's touches, feel good film with some good laughs in it and as always a great performance by Whoopi, A MUST WATCH!

      • Paul Ireland from Lancashire, England
  • 1 out of 1 person found this review helpful

    Rated - 5 stars

    brilliant film.

    As a whoopi goldberg fan this really was a great film. had to rush out a buy it. great film

      • A customer from london
  • Most recent members' reviews (2) of The Associate

    View all
  • 1 out of 1 person found this review helpful

    Rated - 5 stars

    brilliant film.

    As a whoopi goldberg fan this really was a great film. had to rush out a buy it. great film

      • A customer from london
  • 4 out of 4 people found this review helpful

    Rated - 5 stars

    CHEESY AMERICAN FEEL-GOOD AT IT'S BEST!

    Great story line - Excellent acting from Whoopi and Diane west. Although you can almost taste what is going to happen, when it happens it leaves you utterly fulfilled - good stuff!!

      • A customer from London, England
  • 4 out of 4 people found this review helpful

    Rated - 5 stars

    CHEESY AMERICAN FEEL-GOOD AT IT'S BEST!

    Great story line - Excellent acting from Whoopi and Diane west. Although you can almost taste what is going to happen, when it happens it leaves you utterly fulfilled - good stuff!!

      • A customer from London, England
  • 3 out of 3 people found this review helpful

    Rated - 4 stars

    Woman takes on the mans world.....

    Classic film, with all the 80's touches, feel good film with some good laughs in it and as always a great performance by Whoopi, A MUST WATCH!

      • Paul Ireland from Lancashire, England
  • 1 out of 1 person found this review helpful

    Rated - 5 stars

    brilliant film.

    As a whoopi goldberg fan this really was a great film. had to rush out a buy it. great film

      • A customer from london
  • 1 out of 1 person found this review helpful

    Rated - 4 stars

    Whoppi does it again

    A great movie, Whoppi loses her job but is determined to make it in a mans world, so she sets up own business all going well till prospective clients ask who her partner is, as Whoppi is working alone she invents a male partner, coming up with various excuses why he cant make meetings!

    Very well written and acted. Good, funny, film Whoopi doesn't disappoint fans in this, highly reccomend.

      • Doddy445 from WEST SUSSEX
  • Rated - 2 stars

    okay

    light entertainment for whoopi fans.

      • A customer from worcs
  • Rated - 3 stars

    Good bit of light entertainment - though predictable but...

    nonetheless enjoyable - there is an underlying seriousness to it, the message is too true. It will take a few generations to change perhaps, depends how the world pans out.

      • A customer from London, England
  • Rated - 5 stars

    Great film!!

    Worth a watch!!!!!! Funny but with a good story!

      • A customer from Eastbourne, England
  • Rated - 4 stars

    Great Film

    Used to have this film on VHS!!! (Shock)

    Its a great film for all the family

      • Andy from Wrexham
  • Rated - 5 stars [Highly rated reviewer]

    Excellent; Wall Street Bigotry Stood On Its Head

    Whoopi Golberg [Made In America] is on-a-roll & ready to get the final-deal that will secure her seat on the Board; except for the unspoken technical problems of being black & female. Passed-over, Whoopi sets-up her own rival business, inventing a rich-eccentric & white business-partner… Totally cool movie sure to get you into a feisty mood. A nice blend of drama & intrigue with echo’s to the present day. Watch by yourself with an ice-cold Pepsi or Asti; even better with that ‘special someone’. If you have the time I recommend you take a restroom break & follow with Sister Act [link being Whoopi Goldberg].

  • Rated - 5 stars

    Go get 'em Whoopi

    An original story line with fine performances all round from a falrly starry cast, Goldberg recreating many of her previous character types but still on very fine and funny form. Weist was excellent and will turn into a fine character actress I'm sure. Good all round feel good film.

      • A customer from Surrey
  • Critics' reviews (3)

  • 2 stars out of 5

    This comedy drama is a weak vehicle for Whoopi Goldberg, who plays a Wall Street analyst who can't move up the career ladder because she's a woman. After she has taken the rather radical action of setting up her own company with a fictitious male partner, matters are further complicated when her excuses for his absences run out and she actually has to produce the mystery man. Despite fun performances from Goldberg, Dianne Wiest and Bebe Neuwirth from Cheers, there just aren't enough jokes in Donald Petrie's film to keep the audience interested until the end credits.

    • Radio Times
  • Perhaps it was time for a male impersonation, after an overdose of other drag acts in mainstream films, but this vehicle is too ramshackle and lacking in humour to make the effort seem worthwhile.

    • Halliwell's Film Guide
  • Passed over for promotion, financial consultant Laurel Ayers (Goldberg) strikes out on her own. Prospective clients... read more on Time Out

    • Time Out

Buy from the LOVEFiLM shop


    • The Associate
    • DVD: £4.43
      Free Delivery
    • RRP £5.99 (you save: 26%)
    • After being passed up for a promotion, a female financial analyst (Whoopi Goldberg) at a prestigious Wall Street investment firm quits to set up her own operation. She soon realizes, however, that ...

Rating breakdown

963 Member ratings
  • 100
114
  • 90
80
  • 80
169
  • 70
171
  • 60
189
  • 50
97
  • 40
60
  • 30
33
  • 20
38
  • 10
12

Celebrity collection

Sarah Jayne Dunn (12)
Average rating: 2.89   57.8% from 122 members

Related user collection